A brief test in time management on this Sunday afternoon. Working with what I have available, a mock-up campaign to become involved in the online discussions against The Coca-Cola Company and Pepsi in a different approach.
The thought was to get the message across that instead of bashing companies for not doing enough every day, start with donating blood (as allowed once every 8 weeks) in a play on words of the anger directed online towards either company.
By spinning the phrase “Seeing Red” to the presence of companies, it allows a conversation to be had about proactive activism of saving lives while saving keystrokes before action is taken.
Saving the world one keystroke at a time, bigger discussion can be had where once donated it is recommended to eat and drink something after donating about a pound of your blood to save lives.
Wanna “kick the can”, do so after saving lives and then play it forward as Coca-Cola proudly supports blood donation centers globally and annual.
GIVE A CARE; GET A CAN.
I’ve still yet to come up with it on the Pepsi side on how it could be partnered. This one is blood. Pepsi could be focused on Tears. Still need one more for Sweat which both companies have Gatorade or Powerade to play with.
A mock-campaign to put myself to the same tests I would ask of others.
-Philip A. Bonneau